Employer Journey Map Tool

Use this tool to understand: #

• How your employers experience your services?
• What your employers are thinking and feeling across key stages of their journey with your department?
• What are the touch or interaction points employers have with you?
• What are you wanting from employers?
• How can you improve or expand your service delivery from awareness to lifetime engagement?

There are 5 stages in an employer’s journey with a PSI:

1. Awareness
2. Consideration
3. Consult/Decision
4. System Use
5. Relationship Building

Employer Journey Map Files #

• CECS’s Employer’s Journey Map (Pdf)
• CECS’s Employer’s Journey Map editable file – save a copy (Google Sheets)
• Employer Journey Map Template – save a copy (Google Sheets)